Parmerlee, David
Developing successful marketing strategies / David Parmerlee. - Lincolnwood : NTC Cotemporary Publishing Group, cop. 2000
. - XVI, [1] f., 198 p., [2] f. : il. ; 28 cm. - (American Marketing Association marketing toolbox)
0-658-00132-9
Marketing / Marketing, estratégias /
658.8-1/PAR/DEV
Developing successful marketing strategies / David Parmerlee. - Lincolnwood : NTC Cotemporary Publishing Group, cop. 2000
. - XVI, [1] f., 198 p., [2] f. : il. ; 28 cm. - (American Marketing Association marketing toolbox)
0-658-00132-9
Marketing / Marketing, estratégias /
658.8-1/PAR/DEV