Strategic Marketing : Creating competitive advantage / Douglas West / John Ford / Essam Ibrahim / Matteo Montecchi [Monografia]
Language: inglês.Country: Reino Unido.Edition Statement: 4th Ed.Publication: Oxford : Oxford University press, 2022Description: 568 p. : il. ; 25 cmISBN: 978-0-19-885676-4.Subject - Topical Name: Marketing estratégicoItem type | Current library | Call number | Status | Barcode | |
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Biblioteca da EsACT-IPB Sala de Leitura | 658.8/WES/STR (Browse shelf(Opens below)) | Available | 5005848 |
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