Details for: Integrated advertising, promotion, and marketing communications

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Integrated advertising, promotion, and marketing communications [Monografia] / Kenneth E. Clow / Donald E. Baack

Main Author: Clow, Kenneth E., AutorCoauthor: Baack, Donald E. , AutorLanguage: inglês.Country: GrandeBretagne.Edition Statement: 9thPublication: Harlow : Pearson Education Limited, 2022Description: 469 p. : il. ; 28 cmISBN: 978-1-292-41121-7.Subject - Topical Name: Publicidade | marketing e comunicação | Promoção de vendas

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Holdings
Item type	Current library	Call number	Status	Barcode
Monografia	Biblioteca da EsACT-IPB Sala de Leitura	659.1/CLO/INT (Browse shelf(Opens below))	Available	5005889

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