000 00544nam a2200193 4500
001 97918
005 20250320150735.0
010 _a978-1-03-268942-5
_d128.00 €
090 _a97918
100 _a20250320d u||y0frey50 ba
101 _aeng
200 _aStorytelling in marketing and brand communications
_bLIVR
_fS M A Moin
210 _aNew York
_cRoutledge
_dcop. 2025
215 _axix, 183 p.
_d24 cm
606 _aMarketing
675 _a658.8
700 _a Moin
_bS M A
801 _aPT
_bESTiG
_c20250320