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| 101 | _aeng | ||
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_aH2H marketing _bLIVR _ethe genesis of human-to-human marketing _fPhilip Kotler, Waldemar Pfoertsch, Uwe Sponholz |
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| 606 | _aMarketing | ||
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_a Kotle _bPhilip |
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_a Pfoertsch _b Waldemar |
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_a Sponholz _b Uwe |
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_aPT _bESTiG _c20250327 |
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