000 00702nam a22002413 4500
001 98023
005 20250424111143.0
010 _a978-1-86152-769-1
090 _a98023
100 _a20250424d u||y0pory50 ba
101 _aeng
102 _aUK
200 _aUnderstanding business marketing and purchasing : an interaction approach
_bLIVR
_fDavid Ford
205 _a3.® ed.
210 _aHampshire
_cSouth-Western Cengage Learning
_dcop. 2010
215 _aXIV, 488 p.
_cil.
_d25 cm
606 _aGestô
606 _aMarketing
_xEmpresas
606 _aCompras
675 _a658.8
700 _aFord
_bDavid
_4340
801 _aPT
_bESACT
_c20250424
_gRPC