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| 001 | 98026 | ||
| 005 | 20250429140741.0 | ||
| 010 | _a978-1-266-28715-2 | ||
| 090 | _a98026 | ||
| 100 | _a20250429 |||u0pory50 | ||
| 101 | 0 | _aeng | |
| 102 | _aUS | ||
| 200 | 1 |
_aServices marketing _eIntegrating customer focus across the firm _bLIVR _fValarie A. Zeithaml...[et al.] |
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| 205 | _a8.® ed | ||
| 210 |
_aNew York _cMcGraw-Hill _dcop. 2024 |
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| 215 |
_aXXVI, 531 p. _c il. _d26 cm |
||
| 606 | _aMarketing | ||
| 675 | _a658.8 | ||
| 700 |
_aZeithaml _bValarie A. |
||
| 801 |
_bESACT _aPT _c20250429 _gRPC |
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